Who's behind it all... here is the story of Heirlume.
As a lifelong dancer, Loretta established herself as one of the most sought after dance photographers. Her love and understanding of movement gives her a unique insight into capturing life in motion.
Her wedding photography journey began 13 years ago and she hasn't stopped pushing and growing since that very first one. After hundreds of weddings and years of experience in the industry, Loretta has a very deep and unique understanding of what is most important on such a big day. She has carefully curated a team of likeminded creatives to expand the vision and bring that same vision to more people's lives. Technicality is important, but what is MORE important is the honor of shadowing people's most important life events and being there to capture those once in a lifetime moments.
Loretta is the driving force that has brought Heirlume to life and is the mastermind behind the overall vision and approach. She is a strange balance of calm and collected with drive and hustle. To have her on your team is a good idea.
This is where Heirlume was created.
We see Heirlume as a place where we can create real relationships with our clients and can provide a service that allows them to be themselves and allows us to capture that.
It’s a very rare thing to not only work with your friends but to be inspired by them. Combining our strengths of capturing motion and emotion in an image is what we are all about. Having hysterical fits of laughter together is a pretty awesome bonus to the job as well. We want to do life with you. To be there from the “I do” to the day your family begins to grow because life isn’t made up of events, but moments. Moments kept for life.
FINDING INSPIRATION FROM
a body in motion, a quick touch, a fleeting glance, a really good cup of coffee, an even better playlist,
one another.
that people have said about us.
"Use them. Just do it. For your most important moments, you need more than talented photographers, you need individuals who care immensely about the moments being captured. That's Heirlume. Truly incredible photographers capture individuals in their element, with beautiful attention to detail and seemingly effortless incorporation of light, motion, angles and mood. I can't tell you how incredible Heirlume is, Pam and Loretta are a joy - they make you feel beautiful and in your element. Pair that with their artistic gift of capturing gorgeous photos, and you get incredible images while having genuine fun along the way. SO thankful to have met and worked with them!"
Introducing
Loretta
Monique
owner. lead photographer. dancer. boy mom. burner wild child.
lead photographer. admin. boy mom. stylist. dance floor enthusiast.
Kaleb
Evelyn
lead photographer. LA native. hype music playing. chocolate chip cookie connoisseur.
lead videographer. lead photographer. road tripper. tiktoker. girl dad. goofy meets zen.
Michelle
Team Vibes
We are heirlume. We dance. We bring the energy and will do whatever it takes to make you smile. :)
lead photographer. brazilan born. momma x3. marathon runner. driver of a jeep wrangler.
All about
Belly laughs, full out dance moves, golden retrievers, wildflowers, baby butts, messy hair
NOT ABOUT
Super posed photos, re-created moments, uncomfortable shoes, bad music, hashtags
agree? we're probably a great fit.
"One of the best decisions I've made in the past few years (other than to marry my husband) was hiring
Heirlume Photography to shoot our engagement shoot and wedding.
They are so good.
I was lucky to even find them. I remember seeing an engagement shoot on some blog, and I was drawn to the moody, artful lighting. More shadows than you might expect, and they worked so well. It looked like fashion photography, or art photography.
Once we worked with them, I really got the sense that I was watching artists at work, and even better, that we were collaborating in that art, or at least being part of the project. Loretta and Pamela respect their craft, and work at it. But they're still so easy and fun and cool to be around. You never feel awkward, and the engagement shoot was totally fun! At the wedding itself, the photographer presence was perfect--around just enough to be helpful and present, but then sort of melting into the background. And then sending me hundreds and hundreds of the most perfect photos. Magic magic magic."